Velier Magnum Series #1 (4 bottles x 70cl) Elliott Erwitt
A four bottle collection of limited edition Rums produced by Velier in collaboration with La Maison du Whisky in 2021.
- Mount Gay 2007 14 Year Old 60%
The oldest surviving deed for the Mount Gay distillery in Barbados dates back to 1703, making it the oldest commercial rum producer in the world. A 280-acre estate in the Saint Lucy parish, Mount Gay was originally called Mount Gilboa, but was renamed in 1801 after Sir John Gay Alleyne, who had managed it for owner, John Sober, since 1747. The estate was bought by Aubrey Fitz-Osbert Ward in 1918, and remained in his family until the death of his son in 1989. Majority ownership then passed to French giants, Remy Cointreau, with the Ward’s selling their remaining shares in 2014. Mount Gay is a single blended rum, producing distillates on both continuous column stills and pot stills, some of which are now over 100 years old.
- Foursquare 2005 16 Year Old 61%
The Foursquare rum distillery is owned by R.L. Seale & Co, a family company with a traceable history of rum making in Barbados dating back to 1820. The modern company dates to the 1920s, when Reginald Leon Seale set up a distribution business in the island’s capital, Bridgetown. The company’s success brought expansion, and through the latter half of the 20th century it acquired brands such as ESA Fields and Doorly’s for its portfolio. In 1995 they opened the Foursquare distillery, converting an abandoned sugar factory in the Saint Philip parish. Operating as double retort pot still and a three-column continuous still, its first spirit was produced in 1996. Foursquare produces Single Blended rum, combining its pot and column distillate both before and after being barrelled, and under the direction of Sir David Seale and his son, Richard, has become one of the most revered producers in the world.
- Saint James 2006 15 Year Old 45%
The Saint James brand was founded in 1765 in Saint-Pierre by the alchemist priest, Edmund Lefébure, who had built a sugar mill and distillery on the Trouvaillant estate to raise funds for the Hospitaller order, Fathers for Charity. The order lost all of their possessions following the French revolution, and the estate on Martinique passed from the state into private hands. The most successful of these was François-Paulin Lambert, who took over the Saint James plantation in 1890 having worked at its distributor for many years. It was Lambert who patented the now iconic square bottle in 1882. His family ran the Saint-Pierre distillery where this was produced until 1955, surviving both the devastating eruption of Mount Pelée in 1902, and the rum market collapse following the first world war. The following two decades saw a period of transition for Saint James, which converted for the first time to the production of agricole rather than molasses-based rums, and moved to a new distillery at Saint-Marie in 1974, funded by new owners, Cointreau. Today it is run by La Martinquaise (who bought it from Remy Cointreau in 2003) and is one of the largest rum producers on the island, operating six creole column stills to produce over 4 million litres of rum per year.
- Hampden 2016 5 Year Old 60%
The Hampden Estate was founded in 1753 by a Scotsman called Archibald Sterling, in the Queen of Spain valley of Jamaica’s Trelawny parish. For 250 years it remained family owned, selling rum to third-party blenders and independent bottlers. Mismanagement however meant that by 2003 it was in financial trouble, with the Jamaican government stepping in to assume ownership and some of its debt in order to preserve the jobs of its employees. They sold it in 2009 to the Hussey family’s Everglades Farms, who as first point of business began laying down the casks that would eventually become the first Hampden Estate labelled official bottling of the distillery’s rum, launched in collaboration with Velier in 2018. Famed for its heavy, ester-driven style, Hampden is joined by Worthy Park as the only two Jamaican distilleries that produce exclusively pure single rums (using only pot stills). It currently has four pot stills: two from Forsyths in Scotland, one from Vendome in Kentucky, and another from T&T Engineering in South Africa.
The labels feature photographs taken by Elliot Erwitt, a French-born American documentary photographer.